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1:45 - 2:30 Matt ForanPatrick Charles


Digital Marketing and Distribution Disrupted


Matt Foran
VP and General Manager, IVANS Market Appetite, a division of Applied Systems

Patrick Charles
VP, Commercial Markets, Zurich


Session Description

Insurance distribution channels and marketing is changing. Simultaneously, consumer demand is requiring carriers and agents to evolve customer service models – both with the end client and partners in between – and differentiate their business to succeed in the marketplace.  This session will focus on the evolving agency distribution channel and how innovative technology is enabling carriers to expand marketing and communication opportunities with agent partners to:

  • - increase in-appetite submissions
  • - improve submission mix
  • - reduce time and cost managing current inefficient and lengthy processes  



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