Industry Innovation Lunch Session - Where Do I Put My Digital Dollars? Solving Insurers’ Digital Strategy Dilemma
Digital Strategy Director, Guidewire
For P&C insurers, having a solid digital strategy is a necessity these days. Studies show that insurers employing successful digital strategies are growing faster and increasing profitability at a higher rate than so-called digital laggards. It’s no wonder insurance companies are embracing the digital evolution. But, how to prioritize your digital investments isn’t always crystal clear. Join Glynda Gill, Guidewire’s Digital Strategy Director, as she introduces a framework, based on research and discussions with many of Guidewire’s 275+ global customers, to help organize your digital strategy thinking and help determine where to spend your digital dollars. This framework is not product-specific but instead focuses on categories of investment that you can consider and how to prioritize between those categories.